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TO PLAY MY MUSIC VIDEO PLEASE CLICK ON THE NAME ZEPHYR IN THE BOTTOM LEFT HAND CORNER OF THE VIDEO!

Zephyr - Give Me Your Love

Wednesday, 8 November 2017

Analysis of Music Video: Current


Noah Cyrus- Again

1. Cutting to the beat


Throughout the video, many examples of cutting to the beat can be seen. This is because it is a common convention to include such a technical feature. In this example, it shows a cut from the face of the singer to the setting, which is needed to move the story along as the shots need to progress. 

2. Uses of CU/ Beauty Shots

The use of beauty shots is also a common convention amongst music videos. In this specific example, we are able to see a CU of the singer's face. This is done to emphasise her emotions after hearing the lyrics therefore allowing the audience to feel the same way.

3 . Fast Paced Editing

This is also a common convention as fast paced editing is also used within this music video. This is done to have a "montage feel" which makes the video seem fragmented despite having a slow tempo to the song. 

4. Mise en Scene 

Throughout the music video, the same setting can be seen. The graveyard shown is a good example of Mise en Scene as it portrays the feeling of the singer- In this case, having a "dead" relationship. This is very effective and it also feature shots of the graveyard throughout the day and night which may represent the progress of the relationship. 

5. Extreme contrast in shots

The music video also features extreme contrast in shots as it is a common feature through other music videos. In this example, we can see a wide shot of her and the background but next shot cuts to an OTS shot of her walking which allows the audience to focus on her actions after being shown the setting. 

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