Initial sketch of news page
The general idea for my news pages was to inform the audience in the most straightforward manner. I therefore kept it simple with the layout of the news articles. From seeing other artists' new pages, I also noticed that it is common to maintain the same structure and colour scheme, in order to keep the website consistent.
Final Product (News Page)
The same layout can be seen with the menu bar, artist name and social media across the top of the page. Additionally a banner can be seen which matches the one from the home page when clicked on. The first 2 articles would feature on the homepage, as it would keep the audience up to date with any events.
The dance.co.uk feature seen on the news page is an example of involving another media platform, as the artist is promoted across an external radio channel. This is common amongst successful artists in order to reach the target audience.
Another common convention is the giveaways hosted by the artists themselves, often giving away signed t-shirts, posters or cd covers. In this case, I decided to go with a signed singles cover and have the event take place on twitter, a social media that is commonly used within my target audience.
Meet ups are also commonly done by artists in order to keep a consistent interaction with the fans to satisfy them. They are usually done in easy to access places so that a large number of fans are able to participate and also during times that are convenient to most people. I have decided to host my meet up at Westfield, Stratford on Saturday from 11am to 5pm, which encourages the fans to take part.
Although rare, cancellations occur during tours for whatever reason. In this case, despite not being announced, the reasons for the cancellation to concerts in Nottingham and Sheffield is due to the lack of funding provided, as Zephyr is still new to the scene therefore not being able to fund himself.
No comments:
Post a Comment