In order to create a music video with effective performance and narrative, I watched many dance music videos, which I drawn inspiration from.
Sigala - Sweet Lovin'
I thought that this music video was full of positive representations, with the journey of the main character on a mission to spread happiness whilst skating through the neighbourhood. The carefree vibe and the freeformed dancing made the basis of my music video, as I tried include different characters having fun whilst dancing. Additionally, the settings that I had chosen would also reflect the mood of the video, such as the highly lit cityscapes and parks, which also conveyed positivity due to the high key lighting throughout the video.
Galantis - Runaway
I thought that this music video conveyed the atmosphere of the concerts and performance of the music style very effectively. This was done through the range of colours of the shots whilst featuring the dj or performer and also the movement in camera during the shot. For example, the camera moves as though it was in the crowd in order to allow the audience to feel immersed in the experience. I plan on doing something similar, where I will have different set ups of colours of the dj performing along side the artist whilst having varying camera movements.
Reference shots:
After watching many music videos, I thought that there were some that inspired some of my ideas to do with either the editing, camera movement or narrative.
Maroon 5 - Girls Like You
The shot that inspired my camera movement and editing was in "Girls Like You" where in the beginning, we see the artist standing back to back with a female. When the camera arcs around them and pass the artist, the female behind changes to another female, which is repeated for a few more times. I plan on adapting this idea by having a table separating the character and female, as this conveys the distance between the character and females, which was the complete opposite to the intended meaning in "Girls Like You", as they were shown close to each other, conveying the intimacy. I plan on having quick, seamless cuts from behind the character's back so that it would seem like a smooth flow.
Charlie XCX - Boys
Another shot that inspired my ideas was from "Boys". They would illustrate the lyrics' phrases when the word "boys" was mentioned, where there would be a montage of shots featuring different males within the video. I plan on doing the same when the lyrics of my song goes "You know all the other men baby..." and would have quick cuts of the men flash up on the video, which would therefore illustrate the lyrics. This therefore emphasises the meaning of lyrics, which I find would be effective if included in my music video.
Cast List:
A cast list was created with information such as the name of the actors and their costume, as well as their headshots. This was important, as the actors would know what they would have to wear on set, which avoided confusion. This also acted as a checklist for me when I was planning, as I would be able to remember who to contact individually and discuss their role in the video.
Shoot Schedule:
The shoot schedule was created so that the information about where the shots will take place and what time the shoot will take place will be easily passed on to the cast. This is done to avoid confusion and the cast would then be able to flag up any issues with the time of the shoot in advance.
Shootboard:
These were some of the key shots that was planned out on the storyboard, which also included information on the location, time of shot, shot description as well as what props and which actors will be involved within the shot. This therefore allowed me to visualise how the shots would look on paper and seeing if they were appropriate, before going out to film the shots.
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